WeLoveDaily Editorial

9 articles published

The WeLoveDaily editorial team covers the intersection of design, branding, and creative culture. We spotlight the studios, strategies, and visual identities shaping how the world looks and feels.

Articles (9)

Side-by-side comparison of Tropicana's original orange-with-straw packaging and the 2009 minimalist redesign that triggered a consumer revolt

Brand Breakdown

The Tropicana Rebrand — A $35M Lesson in Brand Equity

tropicana, rebranding, packaging-design (+4)

Close-up of serif letterforms from a luxury fashion logotype, showing fine hairline strokes and high-contrast type detailing

The Definition

The Typography of Luxury — Why Serifs Still Rule High Fashion

luxury-branding, serif-typefaces, fashion-typography (+3)

Brand Breakdown

Jaguar's Identity Reset — Bold Reinvention or Brand Erosion?

jaguar, rebranding, luxury-branding (+4)

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Industry Signal

Motion Identity Design Is Having a Moment — How Kinetic Brands Are Replacing Static Logos

motion-identity, kinetic-branding, animated-logo-design (+4)

The Definition

Designer's Toolkit #1: Figma Variables for Multi-Brand Design Systems

designers-toolkit, figma, design-systems (+4)

Cult Brand Index

Notion's Identity System — When a Productivity Tool Becomes a Design Statement

notion, brand-identity, saas-branding (+4)

A spread of Dinamo typeface specimens showing ABC Favorit and ABC Whyte in various weights and variable axes, set against a minimal Swiss design layout

Studio Spotlight

Studio Spotlight — Dinamo Type Foundry and the Typography of Now

dinamo-type, type-foundry, variable-fonts (+4)

Visual Identity

The Anti-Logo Movement — Why Startups Are Betting on Typography Over Marks

wordmark, logo-design, startup-branding (+3)

Visual Identity

Figma's Visual Identity — How a Design Tool Built Its Own Brand Language

figma, brand-identity, design-tools (+3)

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Curated brand design, delivered weekly.

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